By: Visit Sonora Blogger, Escritor.

1. 2022-10-04

Magical Town is one that through time and in the face of modernity has preserved, valued and defended its historical, cultural and natural heritage

Welcome back to the VisitSonora blog! This article will be a little more informative, we will tell you about an experience of the Secretaría de Turismo in Barcelona, Spain when it participated in the first International Tourism Tianguis of Magical Towns.

Do you know the term "Magical Towns"? You see, a "Magical Town is one that through time and in the face of modernity has preserved, valued and defended its historical, cultural and natural heritage; and manifests it in various expressions through its tangible and intangible heritage. It is a locality that has unique, symbolic attributes, authentic stories, transcendent facts, all these things that mean a great opportunity for the tourist exploitation attending to the motivations and needs of the travelers" (fragment of this section of the page).

All this was promoted in this unique event in the world that sought to consolidate them as the new tourist face of Mexico to show its most authentic heritage, in which 13 Magical Towns of our country participated. By promoting them, the aim was to open the invitation to international tourism to take Mexico into account in their next trips or vacations.

The Tianguis participants gathered at the Barcelona International Convention Center (CCIB) from April 22nd to 24th of this year, among them were tourism professionals, tour operators, authorities and diplomatic corps, press, special guests, strategic allies, and the general public. More specifically Sonora, Magdalena Kino, and Alamos, our Magical Towns, were promoted.

Magdalena de Kino is located in the north of our state, and there lie the remains of the Jesuit Francisco Eusebio Kino, who was a missionary known for his work for more than 20 years as an evangelizer and founder of several towns in northern Sonora and southern Arizona; he founded missions and built temples that today are part of the history and identity of our state. To this day, the famous Kino Festival is still celebrated in his honor, which pays tribute to his memory through various cultural and artistic manifestations, as well as festivities, which have the historical intention of remembering the missionary origin of each region.

Alamos is located in the southeast. It is also known as "La Ciudad de Los Portales", and is said to have the best tourist infrastructure in the area. In fact, its architectural style is considered colonial with Andalusian touches, in addition to the Mexican influence that merged later. It is the hometown of great characters in the story of Mexico, such as María Félix, "The diva of the golden age of Mexican cinema", and the opera tenor singer Alfonso Ortiz Tirado (of whom an artistic and cultural festival is held every year).

The tourist attraction of both towns includes the unique connection they have with nature. In both, there are nature reserves, tourist ranches, and places for camping or kayaking, hiking or biking, among other things. Alamos is even home to the last remnant of lowland jungle in the state.

All this was promoted at the Tianguis Turístico, in addition to the rest of Mexico's Magical Towns. On your next visit don't forget to visit Alamos and Magdalena de Kino, and if you want to know more you can explore the "Plan your trip" section right here on VisitSonora. See you next time!